Franchises: A Proven Business
System
Franchises offer the first time business owner a proven and successful business opportunity. If you are
looking to start your own business for the first time, franchises provide you with the greatest opportunity for
success. When you purchase a franchise from the "Franchisor", and become a "Franchisee", you are not only
purchasing a business, but a complete business system.
Franchises have over a 90% success rate, compared to about a 15% success rate for those indidviduals starting
their own businesses from scratch. Franchises have spent years developing and modifying their systems of doing
business, and they pass that "trial and error" knowledge on to their Franchisees.
Initial training exists for every aspect of the business, which can last anywhere from 1 to 2 weeks. Training
usually takes place at one of the franchises existing locations or their corporate office. Training may consist of
the day to day "hands-on" positions required to run the business, to marketing, hiring, purchasing, bookkeeping,
management and supervisory techniques.
Assistance is available with "demographic" reports to aid in selecting the right location. Support is also
available for lease negotiation and "build outs", if necessary. Pre-opening strategies and marketing materials for
newspapers, print-ads, handouts, yellow page advertising, radio and even TV ads are are complete and
professional.
During the first few weeks of business the Franchisor may provide its own personel to the Franchisee for
assistance and support. This helps ensure a smooth opening. Additionally, once the business is open, a Franchisee
will receive ongoing assistance and support from the Franchisor, not to mention support from the other franchisees,
all who are all just a phone call away.
Once a year or more Franchise Meetings occur between the Franchisor and their Franchisees to exchange ideas,
develop new techniques and startegies, and to compare progress and profits.
All of this is not free, of course. Franchisees normally pay the Franchisor an initial Franchise Fee, plus
monthly royalties which can range from 3% - 12% of their total income per month. But it can be well worth it!
In owning a Franchise, you are in business for yourself, but you are not by yourself! Ernie Horning is a
Franchise Consultant and owns multiple businesses. He is also a former franchise owner, and writes articles for
http://businessventureinc.com
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